If Everybody Is Creative, Nobody Is.

Ernie Schenck
4 min readJun 17, 2020

There’s a scene in Pixar’s The Incredibles where Dash, the young son in the family of superheroes, has gotten called to the principal’s office. On the ride home from school, Dash’s mom tries to explain to him why they have to hide their powers.

“Right now, the world just wants us to fit in; and to fit in, we’ve got to just be like everyone else.”

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Ernie Schenck

Freelance Creative Director, Author and Contributing Editor for Communication Arts. https://ernieschenck.myportfolio.com/