Would You Listen To Nickelback If It Made You More Creative?

Ernie Schenck
4 min readApr 24, 2020

“I used to think anyone doing anything weird was weird. Now I know that it is the people that call others weird that are weird.” — Paul McCartney

There’s a mall not far from Sydney, Australia, that was having a problem with loitering teenagers. Nothing the mall did seemed capable of driving them away. Until one day, someone raised their hand and said, “I have…

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Ernie Schenck

Freelance Creative Director, Author and Contributing Editor for Communication Arts. https://ernieschenck.myportfolio.com/